Mashable recently had a great post on cities using web video to take back control of their public image. The initial video comes from Grand Rapids, Michigan. After getting dissed by Newsweek as a top 10 dying American city, some energized citizens and some talented folks at Creo Productions took downtown economic development into their own hands. So often, a community’s downtown economic development takes the slow-boat-to-China form of statistical analysis, feasibility studies, strategic plans and the now customary live, work, play, shop, etc., etc., marketing tag lines that now do little to create an energizing voice in promoting any community’s unique downtown personality. Hats off to Grand Rapids – by leveraging a 9 minute video, thousands of engaged citizens and a new media firm with a particular set of skills in storytelling – the Grand Rapids video effectively marginalizes the Newsweek piece. Maybe your town will be lucky enough someday to get housed by a major publication, and therefore awaken your city’s people to help tell the real story. Enjoy!
Celebrity Softball for a cause
Grand Rapids, Michigan Economic Development Video – grass roots style
Braddock, PA: a rustbelt town that inspires!
Cities using social media to change neighborhoods
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Archive for the ‘Neat Places’ Category
Braddock, PA: a rustbelt town that inspires!
posted by Tim on February 10th, 2011A recent article on the website GOOD, outlines a historical time line on a once thriving city, and then like many of our small towns in the US, was faced with the challenge to “get it back”. GOOD does a good (sorry, no pun intended) job of telling the story of Braddock, PA through an engaging infographic. In a quick glance, you’re immediately engaged in learning about the town’s start in 1873 when Andrew Carnegie builds his first steel mill, and continues all the way through a 136 year industry and population swing of good times and bad. The crux of the story begins its happy ending by showing the concerted upswing effort in this century while the map temporarily ends with Braddock’s 2009 opening of its first alternative energy company, Fossil Free Fuel. Another story in itself, the company specializes in converting cars, trucks and vans to run on used cooking oil.
Other highlights include the founding of the city’s first urban garden, Braddock Farms. My wife Karen has been involved in urban and organic gardens in Charleston, SC and now here in Chambersburg, PA, and I think we’ll be planning to make the trip to Braddock soon so she can see what they’re up to.
Another highlight in the graphic includes the city’s use of a website to, as they put it, “chronicle the town’s revival project and encourage urban pioneers, artists, or misfits to join in building a new kind of community”. Someone in Braddock gets it. An outreach to misfits? An urban garden? Believing in your town and people? Sign me up!
Let’s see, I love to cook, and I’ve always had my eye on a vintage Chevy Van with the 70′s tear drop window. I think I’ll gas up the VW as usual and take a trip to Braddock with Karen. I’ll drop her off at the Braddock Farm Urban Garden, and I’ll take my van idea and head up the road to the guys at Fossil Free Fuel to see what’s cookin’.
Downtown digs
posted by Tim on October 26th, 2010Just ran across some “old” pictures of our new office. They show the great space Bowman Corp developed in the Tri-State office building in downtown Hagerstown, MD; our new address since March. Our view is from the second floor of course, above Bulls & Bears coincidentally as our PA office also enjoys the strategic and aromatic location of being directly above a restaurant – not sure this is a beneficial trend. These photos were taken just after moving in, so things look a little sparse. We’ll post a downtown digs, part 2 with updates.
New places to sleep in the city that never sleeps…
posted by Tim on June 21st, 2010We’re always pulled to stories of smaller is often better, being different and passionate can be “the” product, and of course, reading about buildings being used in a way that not only serves a purpose, but brings them to life. The NY Times recently ran an article on the growth of boutique hotels that touched on all of these topics. From an online perspective, and a reason why paper doesn’t live up to web in the richness of information, the NY Times does “functional” web graphics well. In this case, an interactive map that supports the article and allows users to explore hotel locations, photos and profiles right there within the article. The addition of the interactive map extends the usefulness of the article, and is sure to get visitors to come back for more. The map, (like the hotels) is elegant, functional, and creates an experience that people will want to (and can) share with others.






