Traffic, Traffic, Traffic. A classic article on Entrepreneur Magazine online regarding the shady side of the search engine optimization industry. Don’t get me wrong, all SEO firms are not created equal – just like web firms, however, as a business owner is it really about the most hits you can get to your site? Or, is it confirming good search fundamentals and focusing on compelling content that resonates with a visitor you’d love to have as a customer, volunteer, contributor, etc.
Enjoy! What You Don’t Know About SEO. I like the part about “good, fresh, focused content”.
